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It was the look that defined the Hot Wheels brand! When designer Harry Bradley showed his own ride to Mattel CEO Elliott Handler, the resulting enthusiasm led to the creation of the Custom Fleetside, one of the Hot Wheels Original 16 releases. Get your hands on history!
Decorated in the style of the 1968 release, it’s the Custom Fleetside edition you’ve been waiting for! Enrobed in Spectraflame dark purple, this bit of Hot Wheels royalty features a matte black roof and opening tonneau cover. It rides atop Neo-Classics Redline wheels and a full-metal, chrome-plated chassis. It will be packaged on a vintage Redline-era style blister card and parked in a black box (such as our 2008 release of the Custom Otto). History has been made!
With a production quantity of no more than 5,000 pieces, the HWC Original 16 Custom Fleetside is packaged on a vintage Redline-era style blister card and parked in a black box.